Remember we are not the sole source of ideas:
- Be an appreciative audience
- Ask inspiring questions
- Allow ideas to develop from the workforce
Enable Collaboration:
- Confront the single inventor myth
- Inspire employees to help others succeed
- Use “coordination totems” – metaphors, analogies and stories – to help teams conceptualize together
Enhance Diversity:
- Enable people with different backgrounds, skills and personalities to work together
- Encourage individuals to gain diverse experiences that will increase their creativity
- Provide the organization with accessibility to outside creative contributors
Map the stages of creativity and tend to their different needs:
- Avoid process management
- Provide sufficient time and resources for exploration
- Manage the handoff to commercialization
Accept the inevitability and utility of failure:
- Create psychological safety to maximize learning from failure.
- Recognize the different kinds of failure and establish how they can be useful.
- Create good mechanisms for filtering ideas.
Motivate with intellectual challenge:
- Protect the front end from commercial pressure
- Clear paths creative ideas
- Let people excel
- Show the higher purpose of projects whenever possible
- Grant as much independence as possible to employees
Confabulate 